Public Relations
What is Media Relations?
Entrepreneurs often underestimate the power of media relations, but here are four key reasons why it’s crucial:
Jim James
Entrepreneur turned podcast host, author, and new building out a newsletter. A guide not a guru.
Interviews
Lessons From 130 Million Youtube Views.
Finn also provided practical advice on content strategy, emphasizing the need for emotional engagement in both platforms. He shared a framework for creating compelling narratives that resonate with audiences, focusing on differentiated points of view, mindset shifts, and capability shifts.
Strategy
Exit Strategies for Entrepreneurial Success.
Ed Johnson built and sold Pushfar, and is now building uRoutine. He explains about how he and his partner planned the exit.
Good Books
How entrepreneurs leverage authenticity to get noticed.
50 entrepreneurs from around the world sharing their insights with me on my podcast, and I've curated those into this book.
Presentations
Should you blur your background when recording a podcast interview?
Through thoughtful background choices—you can guide your audience’s perception of you, helping them trust your expertise and engage with your message more effectively.
Case study
How to build a brand by working with your clients.
Insights from Abhishek Kaushik of We Create Problems Now based in San Francisco Bay Area, Abhishek Kaushik, CEO and founder of We Create Problems (WCP), has revolutionised the technical hiring landscape. The business originally started in Bangalore, India, but expanded internationally due to client needs. It was a bootstrapped, funded
Newsletter
Ideas to get you noticed #95
Newsletter 4th May
Hi , Welcome to Cognition, my newsletter to share insights, tools and tips. Thank you for signing up. I'm still learning how to use Ghost...but there is already content on the website. I hope that you find it useful. I am planning on providing practical information, provided with
Good Books
The tools entrepreneurs use to get noticed.
This book is like having 50 master class sessions; the value within these pages is incredible and gives you insights into how other entrepreneurs have solve the problems that you want to solve.
Good Books
How you can step into the spotlight.
You don’t need expensive ad agencies and faddish strategies. After all, you started your business, so you have the best understanding of what you're doing. This book shows you how to communicate your purpose creatively, simply, and authentically.
Podcast
Do you sound stupid on podcasts?
Cognitive fluency, the ease with which information is processed by the brain, can make you seem stupid.