How to speak in public with confidence.

Whether you're an introvert or a non-native English speaker, these techniques can help you communicate effectively and confidently.

How using customer reviews built a gummy business.

“I focused on what I knew I could do with hard work and a lot of elbow grease.”

Great portrait photos without the expense of a professional photographer.

AI headshot generator for professional headshots.

You can't be influential without reading this book!

The Psychology of Persuasion is a classic in the field and was Charlie Munger’s number one favourite business book.

You can become a movie maker in minutes by typing a script.

Your customers will think it's amazing, and so will your friends. And frankly, it's pretty fun to use too.

Podcast Interview ScoreCard

Will you be invited back onto a podcast? Check out your score with this Free Scorecard.

Learn AI from the people who make it.

OpenAI just released courses to teach us how to use the platform and all the whizzy things it can do.

How Black Female Entrepreneurs Are Building Brands That Get Noticed.

Black female entrepreneurs aren’t just building businesses.They’re building legacies. And the world is watching.

GPT of the Week: SORA

You don't have to build your own GPT to get benefits. Access the pre-built GPT's.

Entrepreneurs Book List.

The books that entrepreneurs recommend.

What is SEO & Why Entrepreneurs Need It.

SEO strategies consider various other aspects, accounting for everything from meta/image tags to authority links and social media marketing, all while keeping the technical side of things clean and problem free.

The Webinar Explained.

The challenge is that setting up a webinar funnel correctly takes a lot of work as there are several moving parts to the webinar machine.

TechStack

A case of digital sabotage.

Jason Tan, founder of EngageAI, had his LinkedIn profile hacked. It’s a sobering reminder of the vulnerability of social media accounts and why having a personal brand website is not just a luxury but a necessity.

AI

Looking for answers?

Getting your Trinity Audio player ready... My Digital Twin Is Ready For You. Developed by Delphi, and trained on all of my podcast interviews, articles and course materials, my digital twin is here for you 24/7. Because you may like to read the articles, listen to the podcasts, watch

e-commerce

How to Optimise Your Etsy Shop for Success.

Here’s a step-by-step guide to maximising your Etsy shop’s potential. Etsy is a powerful platform for creators and entrepreneurs looking to sell handmade, vintage, and unique products. However, success on Etsy doesn’t happen by chance.

Public Relations

What is Media Relations?

Entrepreneurs often underestimate the power of media relations, but here are four key reasons why it’s crucial:

Interviews

Lessons From 130 Million Youtube Views.

Finn also provided practical advice on content strategy, emphasizing the need for emotional engagement in both platforms. He shared a framework for creating compelling narratives that resonate with audiences, focusing on differentiated points of view, mindset shifts, and capability shifts.

Strategy

Exit Strategies for Entrepreneurial Success.

Ed Johnson built and sold Pushfar, and is now building uRoutine. He explains about how he and his partner planned the exit.

Good Books

How entrepreneurs leverage authenticity to get noticed.

50 entrepreneurs from around the world sharing their insights with me on my podcast, and I've curated those into this book.

Presentations

Should you blur your background when recording a podcast interview?

Through thoughtful background choices—you can guide your audience’s perception of you, helping them trust your expertise and engage with your message more effectively.

Case study

How to build a brand by working with your clients.

Insights from Abhishek Kaushik of We Create Problems Now based in San Francisco Bay Area, Abhishek Kaushik, CEO and founder of We Create Problems (WCP), has revolutionised the technical hiring landscape. The business originally started in Bangalore, India, but expanded internationally due to client needs. It was a bootstrapped, funded

Newsletter 4th May

Hi , Welcome to Cognition, my newsletter to share insights, tools and tips. Thank you for signing up. I'm still learning how to use Ghost...but there is already content on the website. I hope that you find it useful. I am planning on providing practical information, provided with

Good Books

The tools entrepreneurs use to get noticed.

This book is like having 50 master class sessions; the value within these pages is incredible and gives you insights into how other entrepreneurs have solve the problems that you want to solve.

Good Books

How you can step into the spotlight.

You don’t need expensive ad agencies and faddish strategies. After all, you started your business, so you have the best understanding of what you're doing. This book shows you how to communicate your purpose creatively, simply, and authentically.